Animation: The Heat Is On

Above: BlueprintCages.com design at work (124 KB)

BlueprintCages.com provides plumbing and heating solutions in the US and overseas. Given the broad geographical base of their clientele, they use the Internet as the primary means of communication and advertising. The flash animation above demonstrates the features and functionality of two cages. The renditions are simple, designed primarily for a non-technical audience. The digital file is small (124 KB) and can be downloaded quickly or sent as an e-mail attachment.

Photoenhancements.com was involved in every step of the development:

Marketing Research: Identification of the target audience

Advertising Strategy: Proposal of a plan of action

Photography: Studio photography and digital enhancement

Design: Concept and layout, illustration, and animation